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BoomerWrangle Makes October 2023 Story Cover...

John Kennedy, Founder of Boomerwrangle explains how garden centers can build an invincible and strategically aligned team through gamification.

Getting employees to think like you...


After we reveal the “lights on” cost, we then share the amount of pennies left over after every dollar is earned. The room goes silent. And it is at that very moment that I introduce the idea of an owner mindset.

Every time you walk by and see the heat on in the greenhouse and the fans on as well, I tell them, think like an owner: That’s money getting literally sucked out of the business.

Every time a truck returns with plant material still on it, I say, think like an owner: That’s one more time we have to move it, water it, care for it, along with reputational damage from our clients.

Every time a customer buys just one plant and not the fertilizer, I stress to them, think like an owner: That plant needs to survive, and there was a missed revenue opportunity.

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